Cover Photo Size Facebook
By
Arif Rahman
—
Feb 21, 2018
—
Cover Size
Cover Photo Size Facebook: When individuals get to your Facebook Page, where do you think they first look?
I'll provide you some hints. It's an aesthetic item of material that sits on top of your web page. Its measurements are 851 pixels large by 315 pixels high. It occupies practically a quarter of the screen on a lot of desktop computer web browsers.
That's right-- it's your Facebook cover image.
Considering that it is among one of the most recognizable parts of your page, it's vital that you adhere to Facebook cover photo ideal practices.
Whether you're making use of Facebook to create leads, close your next sale, or develop a consumer neighborhood, knowing how you can make and maximize your cover photo is crucial. Continue reading to learn just what you should (and shouldn't) perform in your cover photo.
1) Do comply with Facebook's cover photo guidelines
It seems like a no-brainer, yet following Facebook standards is essential to your Facebook Web page existing to begin with. I 'd very recommend checking out the full Page Standards, yet here are a few crucial things to keep in mind for your cover picture:
Your cover is public.
Covers cannot be misleading, deceptive, or infringe on any person else's copyright.
You can't urge individuals to post your cover to their personal timelines.
If you obtain captured breaching the above terms, Facebook could act versus your Page. As well as while Facebook doesn't clearly say what will take place if you violate their Page standards, it's possibly not wise to obtain your Facebook Page removed over a cover photo violation, so review the standards in full as well as abide by them.
2) Do ensure your Facebook cover photo size is right: 851 px broad by 315 px tall
You don't intend to invest all this time making a cover picture ... only to have it look odd when you post it to Facebook.
Make certain your cover picture will look wonderful from the start by making sure it's the appropriate dimensions: 851 pixels broad as well as 315 pixels high.
If you post a picture smaller sized compared to those measurements, Facebook will certainly extend it to fit the right dimension, as long as it's at the very least 399 pixels large and also 150 pixels tall.
If you want a no-hassle means to earn sure your cover photos are the right dimension, download our pre-sized layout for Facebook cover pictures below.
3) Don't worry concerning the old "20% message" regulation, but still attempt to stay aesthetic
Back in 2013, Facebook removed any recommendation to the 20% rule on text in cover pictures ... but that doesn't suggest you should go wild with utilizing message in your cover picture. The previous guideline said that just 20% of your cover picture could be message. Directly, I believed that was way too limiting for marketing professionals, yet the view behind the rule was a good one.
If you're going to make use of text in your cover image, keep that text concise. Your photo will certainly be a lot more informative as well as engaging.
4) Keep the picture simple, with a clear centerpiece
Think of your cover picture as the part of your Web page that's "above the layer." If it's distracting or poor quality, individuals will be more likely to click off the page.
Much of the best Facebook cover images consist of a single topic as the prime focus. They likewise utilize unfavorable white (i.e., empty space) as an advantage making the subject, any kind of copy on there, as well as various other aspects one-of-a-kind to Facebook (like the CTA switch on Facebook service Pages) stick out a lot more.
5) Do not hide content behind your account picture
Because of the way account photos are included on Facebook Pages, there's an area of your cover photo that won't show up unless you click on it. Your Page name and the buttons on the bottom right also cover parts of your picture.
According to Facebook's Assistance page, on computer, the profile picture is located 16 pixels from the left side of the cover picture, and 176 pixels from the top of the cover picture.
That being stated, you could additionally utilize this surprise space to your advantage-- maybe even concealing an Easter egg behind the account image for a competition. However generally, keeping that room clear is a good finest practice.
6) Do not place vital content under of your image, either
Your profile image isn't the only part of your cover picture that will certainly be partially hidden on your major Page. You'll also intend to stay clear of placing vital material or vital parts of your photo on the bottom of your image where the name of your Web page as well as CTA buttons are.
We advise attracting an imaginary line concerning halfway up your profile photo, and also keeping crucial material (like message or hashtags) over that.
7) Do right-align the objects in your cover image
Considering that your account image is on left, you intend to add some balance to your Facebook cover picture layout by having the emphasis of the image be on the right.
Have a look at these cover pictures. Which one looks even more cosmetically pleasing?
Does not the right-aligned cover image look better? The biggest design aspects (the account picture, the text, and the beer) are equally spaced. In the Samsung cover image, your focus goes right away to the left side of the page, entirely missing the name of the product on the top ideal side.
Not just is adding equilibrium a vital component of style, however it also permits your cover photos to be a lot more aesthetically effective on mobile. Which brings me to my following factor ...
8) Do maintain mobile customers in mind
In April 2016, Facebook reported that over fifty percent of its customer base (54.2%) accessibility the social media network specifically from mobile devices. That's big-- and also it's specifically why it's so vital to keep mobile customers top-of-mind when making your Facebook cover picture.
On mobile, a much larger portion of your cover photo is shut out due to the fact that the account image and the Page name get on top of the cover picture.
Let's take a look at a real-life instance. Below, have a look at what Adobe's Facebook Page resembles in a desktop computer internet browser versus on Facebook's mobile app.
Desktop:
Mobile:
Notification that the sides of the picture are removed on mobile. Whereas your cover picture shows at 851 pixels wide by 315 pixels tall on desktop computer, it displays just the facility 640 pixels broad by 360 pixels high on smart devices. Take a look at this Facebook help document for additional information.
Notice, incidentally, just how the message in Adobe's cover picture is cut off on the right-hand side. While it looks finest to right-align your visual aspects, be careful not to place vital content until now to the right that it obtains cut off on mobile.
9) Do incorporate the cover picture layout with other parts of your Facebook Page
If you actually intend to get innovative with your cover photo, try incorporating its style with various other parts of your Facebook Page. You might make your account photo and cover photo one large canvas, or use some design components to draw attention to different functionalities of your Facebook Web page.
Below are some suggestions of just what these cover picture integrations could resemble.
Combine your profile picture and also cover picture.
With a little creativity and also some layout modifies, you could make your account photo as well as cover image look like if they're 2 parts of one canvas. Have a look at one of Paris' cover pictures for a subtle yet compelling means to do that.
Note: Given that cover images present in a different way on mobile as well as on desktop computer, you'll need to select one format to make your cover photo and profile mix for. Because cover photos are far more noticeable on desktop, I 'd recommend focusing on that layout for your cover image and account picture mix style.
Accentuate the switches on right.
Complying with the very best practices stated above, WeddingWire puts every one of its important text to the right of their cover photo-- not just accomplishing a great style visual, however likewise drawing attention to the main calls-to-action on the Page: Like, Comply with, and Message.
Keep in mind: While it might appear like a good idea to add directional cues like an arrow to get people to click on the CTA buttons, note that those CTA switches do not appear similarly on the mobile app. In other words, it might be puzzling to mobile customers if you integrate the cover photo layout with the switches.
10) Do consist of a reduced link in your cover picture description that aligns with your page CTA
If you intend to utilize your cover picture to support your page CTA, make sure your cover image description also consists of a message CTA and also link to the very same offer. In this manner, any time people watch your cover photo directly, they can access the download link.
See to it you shorten your web links and include UTM codes so you could track click them. Reducing as well as tracking attributes are readily available in the HubSpot Marketing Platform and in tools like bitly.
( If you wish to discover more about how to write effective call-to-action copy for your cover photo description, go here to download our cost-free digital book on creating engaging CTAs.).
11) Do pin a relevant message right listed below your Facebook cover picture
Have you ever "pinned" an article to your Facebook Page's Timeline? Generally, pinning a blog post allows you to highlight a regular Facebook article on the top of your Timeline for seven days. It's symbolized by a little yellow flag on the top right of the post.
Just how does this relate to enhancing your Facebook cover image? Well, if you're spending time aligning your Facebook Web page CTA, your cover photo layout, as well as your cover picture description copy, you need to additionally see to it to publish regarding the same point straight to your web page, as well as pin that publish to the top of your Timeline.
This way, you're providing individuals one extremely clear call-to-action when they arrive to your page (albeit in several different areas)-- which should assist conversions.
To pin a Facebook article: Simply release the article to Facebook, then click the downward arrowhead on the top right edge of the post as well as choose "Pin to Top.".
I'll provide you some hints. It's an aesthetic item of material that sits on top of your web page. Its measurements are 851 pixels large by 315 pixels high. It occupies practically a quarter of the screen on a lot of desktop computer web browsers.
That's right-- it's your Facebook cover image.
Considering that it is among one of the most recognizable parts of your page, it's vital that you adhere to Facebook cover photo ideal practices.
Whether you're making use of Facebook to create leads, close your next sale, or develop a consumer neighborhood, knowing how you can make and maximize your cover photo is crucial. Continue reading to learn just what you should (and shouldn't) perform in your cover photo.
Cover Photo Size Facebook
1) Do comply with Facebook's cover photo guidelines
It seems like a no-brainer, yet following Facebook standards is essential to your Facebook Web page existing to begin with. I 'd very recommend checking out the full Page Standards, yet here are a few crucial things to keep in mind for your cover picture:
Your cover is public.
Covers cannot be misleading, deceptive, or infringe on any person else's copyright.
You can't urge individuals to post your cover to their personal timelines.
If you obtain captured breaching the above terms, Facebook could act versus your Page. As well as while Facebook doesn't clearly say what will take place if you violate their Page standards, it's possibly not wise to obtain your Facebook Page removed over a cover photo violation, so review the standards in full as well as abide by them.
2) Do ensure your Facebook cover photo size is right: 851 px broad by 315 px tall
You don't intend to invest all this time making a cover picture ... only to have it look odd when you post it to Facebook.
Make certain your cover picture will look wonderful from the start by making sure it's the appropriate dimensions: 851 pixels broad as well as 315 pixels high.
If you post a picture smaller sized compared to those measurements, Facebook will certainly extend it to fit the right dimension, as long as it's at the very least 399 pixels large and also 150 pixels tall.
If you want a no-hassle means to earn sure your cover photos are the right dimension, download our pre-sized layout for Facebook cover pictures below.
3) Don't worry concerning the old "20% message" regulation, but still attempt to stay aesthetic
Back in 2013, Facebook removed any recommendation to the 20% rule on text in cover pictures ... but that doesn't suggest you should go wild with utilizing message in your cover picture. The previous guideline said that just 20% of your cover picture could be message. Directly, I believed that was way too limiting for marketing professionals, yet the view behind the rule was a good one.
If you're going to make use of text in your cover image, keep that text concise. Your photo will certainly be a lot more informative as well as engaging.
4) Keep the picture simple, with a clear centerpiece
Think of your cover picture as the part of your Web page that's "above the layer." If it's distracting or poor quality, individuals will be more likely to click off the page.
Much of the best Facebook cover images consist of a single topic as the prime focus. They likewise utilize unfavorable white (i.e., empty space) as an advantage making the subject, any kind of copy on there, as well as various other aspects one-of-a-kind to Facebook (like the CTA switch on Facebook service Pages) stick out a lot more.
5) Do not hide content behind your account picture
Because of the way account photos are included on Facebook Pages, there's an area of your cover photo that won't show up unless you click on it. Your Page name and the buttons on the bottom right also cover parts of your picture.
According to Facebook's Assistance page, on computer, the profile picture is located 16 pixels from the left side of the cover picture, and 176 pixels from the top of the cover picture.
That being stated, you could additionally utilize this surprise space to your advantage-- maybe even concealing an Easter egg behind the account image for a competition. However generally, keeping that room clear is a good finest practice.
6) Do not place vital content under of your image, either
Your profile image isn't the only part of your cover picture that will certainly be partially hidden on your major Page. You'll also intend to stay clear of placing vital material or vital parts of your photo on the bottom of your image where the name of your Web page as well as CTA buttons are.
We advise attracting an imaginary line concerning halfway up your profile photo, and also keeping crucial material (like message or hashtags) over that.
7) Do right-align the objects in your cover image
Considering that your account image is on left, you intend to add some balance to your Facebook cover picture layout by having the emphasis of the image be on the right.
Have a look at these cover pictures. Which one looks even more cosmetically pleasing?
Does not the right-aligned cover image look better? The biggest design aspects (the account picture, the text, and the beer) are equally spaced. In the Samsung cover image, your focus goes right away to the left side of the page, entirely missing the name of the product on the top ideal side.
Not just is adding equilibrium a vital component of style, however it also permits your cover photos to be a lot more aesthetically effective on mobile. Which brings me to my following factor ...
8) Do maintain mobile customers in mind
In April 2016, Facebook reported that over fifty percent of its customer base (54.2%) accessibility the social media network specifically from mobile devices. That's big-- and also it's specifically why it's so vital to keep mobile customers top-of-mind when making your Facebook cover picture.
On mobile, a much larger portion of your cover photo is shut out due to the fact that the account image and the Page name get on top of the cover picture.
Let's take a look at a real-life instance. Below, have a look at what Adobe's Facebook Page resembles in a desktop computer internet browser versus on Facebook's mobile app.
Desktop:
Mobile:
Notification that the sides of the picture are removed on mobile. Whereas your cover picture shows at 851 pixels wide by 315 pixels tall on desktop computer, it displays just the facility 640 pixels broad by 360 pixels high on smart devices. Take a look at this Facebook help document for additional information.
Notice, incidentally, just how the message in Adobe's cover picture is cut off on the right-hand side. While it looks finest to right-align your visual aspects, be careful not to place vital content until now to the right that it obtains cut off on mobile.
9) Do incorporate the cover picture layout with other parts of your Facebook Page
If you actually intend to get innovative with your cover photo, try incorporating its style with various other parts of your Facebook Page. You might make your account photo and cover photo one large canvas, or use some design components to draw attention to different functionalities of your Facebook Web page.
Below are some suggestions of just what these cover picture integrations could resemble.
Combine your profile picture and also cover picture.
With a little creativity and also some layout modifies, you could make your account photo as well as cover image look like if they're 2 parts of one canvas. Have a look at one of Paris' cover pictures for a subtle yet compelling means to do that.
Note: Given that cover images present in a different way on mobile as well as on desktop computer, you'll need to select one format to make your cover photo and profile mix for. Because cover photos are far more noticeable on desktop, I 'd recommend focusing on that layout for your cover image and account picture mix style.
Accentuate the switches on right.
Complying with the very best practices stated above, WeddingWire puts every one of its important text to the right of their cover photo-- not just accomplishing a great style visual, however likewise drawing attention to the main calls-to-action on the Page: Like, Comply with, and Message.
Keep in mind: While it might appear like a good idea to add directional cues like an arrow to get people to click on the CTA buttons, note that those CTA switches do not appear similarly on the mobile app. In other words, it might be puzzling to mobile customers if you integrate the cover photo layout with the switches.
10) Do consist of a reduced link in your cover picture description that aligns with your page CTA
If you intend to utilize your cover picture to support your page CTA, make sure your cover image description also consists of a message CTA and also link to the very same offer. In this manner, any time people watch your cover photo directly, they can access the download link.
See to it you shorten your web links and include UTM codes so you could track click them. Reducing as well as tracking attributes are readily available in the HubSpot Marketing Platform and in tools like bitly.
( If you wish to discover more about how to write effective call-to-action copy for your cover photo description, go here to download our cost-free digital book on creating engaging CTAs.).
11) Do pin a relevant message right listed below your Facebook cover picture
Have you ever "pinned" an article to your Facebook Page's Timeline? Generally, pinning a blog post allows you to highlight a regular Facebook article on the top of your Timeline for seven days. It's symbolized by a little yellow flag on the top right of the post.
Just how does this relate to enhancing your Facebook cover image? Well, if you're spending time aligning your Facebook Web page CTA, your cover photo layout, as well as your cover picture description copy, you need to additionally see to it to publish regarding the same point straight to your web page, as well as pin that publish to the top of your Timeline.
This way, you're providing individuals one extremely clear call-to-action when they arrive to your page (albeit in several different areas)-- which should assist conversions.
To pin a Facebook article: Simply release the article to Facebook, then click the downward arrowhead on the top right edge of the post as well as choose "Pin to Top.".