What is the Facebook Cover Size

What Is The Facebook Cover Size: When people reach your Facebook Page, where do you believe they initially look?

I'll provide you some tips. It's an aesthetic item of web content that rests on top of your page. Its measurements are 851 pixels large by 315 pixels high. It occupies virtually a quarter of the screen on the majority of desktop internet browsers.

That's right-- it's your Facebook cover picture.

Given that it is just one of the most obvious parts of your page, it's vital that you comply with Facebook cover image best practices.

Whether you're using Facebook to produce leads, shut your next sale, or develop a customer community, recognizing how to make and optimize your cover image is extremely important. Read on to discover what you must (and also shouldn't) perform in your cover picture.

What Is The Facebook Cover Size

1) Do follow Facebook's cover photo guidelines

It looks like a piece of cake, but complying with Facebook standards is important to your Facebook Page existing in the first place. I 'd highly suggest checking out the full Page Guidelines, however below are a couple of important points to bear in mind for your cover picture:

Your cover is public.
Covers can't be deceptive, misleading, or infringe on anybody else's copyright.
You can't motivate individuals to upload your cover to their personal timelines.
If you obtain captured going against the above terms, Facebook could take action against your Page. As well as while Facebook does not explicitly state just what will take place if you break their Web page standards, it's probably not wise to obtain your Facebook Web page taken down over a cover photo offense, so review the guidelines in full and also follow them.

2) Do see to it your Facebook cover photo size is right: 851 px large by 315 px tall

You do not want to invest all this time around making a cover picture ... just to have it look unusual when you publish it to Facebook.

Make certain your cover picture will look remarkable from the outset by seeing to it it's the right dimensions: 851 pixels wide and 315 pixels high.

If you submit a picture smaller sized than those measurements, Facebook will extend it to fit the appropriate size, as long as it goes to the very least 399 pixels vast and also 150 pixels high.

If you want a no-hassle means to earn sure your cover photos are the ideal dimension, download our pre-sized template for Facebook cover pictures below.

3) Don't worry regarding the old "20% message" rule, yet still attempt to stay visual

Back in 2013, Facebook got rid of any kind of referral to the 20% guideline on text in cover pictures ... yet that doesn't suggest you must go wild with utilizing message in your cover image. The previous policy stated that just 20% of your cover image could be message. Personally, I thought that was way also restrictive for marketers, but the view behind the rule was a good one.

If you're going to use message in your cover photo, maintain that message concise. Your photo will be a lot more interesting as well as interesting.

4) Keep the image simple, with a clear centerpiece

Consider your cover photo as the section of your Page that's "above the layer." If it's sidetracking or poor quality, individuals will certainly be more likely to click off the web page.

Much of the best Facebook cover pictures consist of a solitary subject as the centerpiece. They likewise utilize unfavorable white (i.e., empty space) as an advantage making the subject, any type of duplicate on there, as well as other elements unique to Facebook (like the CTA switch on Facebook company Pages) stand apart even more.

5) Don't conceal content behind your profile photo

Because of the means profile pictures are featured on Facebook Pages, there's an area of your cover photo that won't show up unless you click on it. Your Web page name and the switches under right additionally cover sections of your picture.

According to Facebook's Help page, on home computer, the account picture is located 16 pixels from the left edge of the cover image, and also 176 pixels from the top of the cover image.

That being claimed, you could additionally utilize this concealed space to your benefit-- maybe even hiding an Easter egg behind the account photo for a contest. However generally, keeping that space clear is a good ideal practice.

6) Do not place vital material on the bottom of your photo, either

Your profile image isn't really the only part of your cover image that will certainly be partly concealed on your main Page. You'll likewise want to prevent putting vital content or key parts of your picture on the bottom of your photo where the name of your Web page and CTA buttons are.

We suggest attracting an imaginary line concerning halfway up your profile picture, as well as keeping vital content (like text or hashtags) above that.

7) Do right-align the things in your cover picture

Because your profile photo is on left, you intend to add some balance to your Facebook cover picture style by having the focus of the picture get on the right.

Take a look at these cover photos. Which one looks even more visually pleasing?

Doesn't the right-aligned cover photo look much better? The most significant design components (the account picture, the text, as well as the beer) are equally spaced. In the Samsung cover picture, your focus goes immediately to the left side of the page, totally missing out on the name of the product on the upper appropriate side.

Not just is including balance an essential aspect of style, yet it additionally permits your cover photos to be much more aesthetically effective on mobile. Which brings me to my next factor ...

8) Do maintain mobile customers in mind

In April 2016, Facebook reported that over half of its user base (54.2%) gain access to the social media solely from smart phones. That's substantial-- and also it's exactly why it's so essential to keep mobile users top-of-mind when developing your Facebook cover photo.

On mobile, a much larger portion of your cover image is blocked out due to the fact that the profile image and also the Web page name are on top of the cover picture.

Allow's take a look at a real-life instance. Below, take a look at exactly what Adobe's Facebook Page resembles in a desktop computer web browser versus on Facebook's mobile app.



Notification that the sides of the photo are cut off on mobile. Whereas your cover photo shows at 851 pixels wide by 315 pixels tall on desktop, it displays only the center 640 pixels large by 360 pixels high on smartphones. Take a look at this Facebook help file for more details.

Notice, by the way, exactly how the message in Adobe's cover image is cut off on the right-hand side. While it looks best to right-align your aesthetic components, beware not to place vital material up until now to the right that it obtains cut off on mobile.

9) Do incorporate the cover photo design with various other parts of your Facebook Page

If you actually want to obtain imaginative with your cover image, attempt incorporating its design with other parts of your Facebook Web page. You could make your account image and also cover photo one big canvas, or utilize some layout aspects to draw attention to different functionalities of your Facebook Page.

Below are some suggestions of what these cover image combinations may appear like.

Integrate your profile image as well as cover picture.

With a little imagination and some design fine-tunes, you could make your account photo and also cover picture appear as if they're two parts of one canvas. Have a look at among Paris' cover pictures for a subtle yet engaging way to do that.

Note: Given that cover pictures present in a different way on mobile and on desktop computer, you'll need to pick one format to create your cover photo as well as profile mix for. Considering that cover photos are a lot more recognizable on desktop, I would certainly suggest focusing on that layout for your cover picture as well as profile picture combination style.

Draw attention to the switches on right.

Complying with the most effective methods discussed over, WeddingWire positions all of its important text to the right of their cover picture-- not only attaining a great style aesthetic, however additionally drawing attention to the primary calls-to-action on the Web page: Like, Adhere to, as well as Message.

Note: While it may appear like a smart idea to include directional cues like an arrowhead to obtain individuals to click on the CTA buttons, keep in mind that those CTA buttons don't show up similarly on the mobile application. To puts it simply, it may be confusing to mobile individuals if you incorporate the cover photo design with the switches.

10) Do consist of a shortened link in your cover photo description that lines up with your web page CTA

If you intend to use your cover picture to sustain your web page CTA, make certain your cover picture summary also includes a message CTA as well as link to the exact same deal. In this manner, whenever people view your cover photo directly, they could access the download link.

Make sure you shorten your links as well as add UTM codes so you can track click them. Shortening and also tracking attributes are readily available in the HubSpot Marketing Platform as well as in devices like bitly.

( If you want to discover more concerning how to compose efficient call-to-action duplicate for your cover image description, visit this site to download our cost-free digital book on developing engaging CTAs.).

11) Do pin a relevant article right below your Facebook cover photo

Have you ever "pinned" a message to your Facebook Page's Timeline? Essentially, pinning a post enables you to highlight a normal Facebook blog post on the top of your Timeline for seven days. It's indicated by a tiny yellow flag on the top right of the post.

How does this associate with enhancing your Facebook cover picture? Well, if you're spending time straightening your Facebook Page CTA, your cover photo layout, and also your cover photo summary copy, you should likewise make sure to upload about the same thing straight to your page, and also pin that upload to the top of your Timeline.

By doing this, you're giving people one very clear call-to-action when they show up to your page (albeit in numerous various locations)-- which ought to help conversions.

To pin a Facebook message: Simply publish the article to Facebook, after that click the descending arrowhead on the top right corner of the post as well as choose "Pin to Top.".