Facebook Cover Pic Size

Facebook Cover Pic Size: When individuals arrive at your Facebook Web page, where do you believe they initially look?

I'll provide you some tips. It's a visual item of material that sits at the top of your web page. Its dimensions are 851 pixels wide by 315 pixels tall. It takes up virtually a quarter of the display on the majority of desktop computer browsers.

That's right-- it's your Facebook cover image.

Considering that it's one of one of the most visible parts of your page, it's vital that you adhere to Facebook cover image ideal practices.

Whether you're making use of Facebook to create leads, close your following sale, or create a customer area, understanding the best ways to make and also maximize your cover photo is crucial. Read on to learn what you must (and should not) do in your cover picture.

Facebook Cover Pic Size

1) Do abide by Facebook's cover image guidelines

It looks like a no-brainer, however obeying Facebook guidelines is vital to your Facebook Web page existing to begin with. I 'd highly suggest going through the complete Page Standards, but here are a couple of crucial points to bear in mind for your cover picture:

Your cover is public.
Covers cannot be misleading, deceptive, or infringe on any individual else's copyright.
You cannot motivate people to upload your cover to their personal timelines.
If you get captured violating the above terms, Facebook can do something about it versus your Web page. And while Facebook does not explicitly state just what will occur if you breach their Web page guidelines, it's possibly not smart to obtain your Facebook Web page taken down over a cover photo offense, so read the standards in full and also follow them.

2) Do make sure your Facebook cover image size is right: 851 px vast by 315 px high

You do not intend to spend all this time making a cover image ... just to have it look strange when you upload it to Facebook.

Ensure your cover image will certainly look incredible from the start by ensuring it's the appropriate measurements: 851 pixels broad and 315 pixels tall.

If you upload an image smaller sized compared to those measurements, Facebook will certainly stretch it to fit the best dimension, as long as it goes to the very least 399 pixels large and also 150 pixels high.

If you want a no-hassle means to earn sure your cover images are the ideal dimension, download our pre-sized design template for Facebook cover photos here.

3) Don't worry concerning the old "20% message" regulation, but still aim to remain aesthetic

Back in 2013, Facebook removed any referral to the 20% rule on message in cover photos ... however that doesn't indicate you ought to go wild with making use of message in your cover image. The previous regulation stated that just 20% of your cover image could be message. Directly, I thought that was way too limiting for marketing experts, however the belief behind the regulation was a good one.

If you're going to utilize message in your cover image, keep that text concise. Your picture will certainly be far more insightful as well as appealing.

4) Maintain the picture simple, with a clear centerpiece

Think of your cover picture as the section of your Web page that's "above the fold." If it's sidetracking or low quality, people will certainly be more likely to click off the page.

Much of the most effective Facebook cover images include a solitary topic as the focal point. They likewise use negative white (i.e., empty space) as a benefit making the topic, any type of copy on there, as well as various other elements distinct to Facebook (like the CTA switch on Facebook business Pages) stick out a lot more.

5) Don't hide material behind your profile picture

As a result of the means account pictures are featured on Facebook Pages, there's a section of your cover image that will not appear unless you click it. Your Web page name as well as the buttons on the bottom right likewise cover sections of your photo.

According to Facebook's Aid page, on computer, the account image lies 16 pixels from the left edge of the cover picture, and 176 pixels from the top of the cover image.

That being said, you can additionally utilize this hidden room to your advantage-- maybe even concealing an Easter egg behind the account image for a competition. Yet typically, maintaining that room clear is a good finest technique.

6) Don't put essential content under of your image, either

Your profile image isn't the only part of your cover picture that will certainly be partly hidden on your major Web page. You'll additionally wish to stay clear of placing important material or essential parts of your image on the bottom of your picture where the name of your Page and CTA buttons are.

We advise attracting an imaginary line regarding midway up your profile photo, and also maintaining essential content (like text or hashtags) over that.

7) Do right-align the objects in your cover picture

Because your profile image is on left, you wish to include some balance to your Facebook cover picture style by having the focus of the photo get on the right.

Have a look at these cover images. Which one looks even more cosmetically pleasing?

Does not the right-aligned cover photo look far better? The greatest design components (the account image, the text, as well as the beer) are equally spaced. In the Samsung cover photo, your focus goes right away to the left side of the page, entirely missing the name of the product on the upper appropriate side.

Not only is adding balance an important aspect of design, yet it likewise enables your cover pictures to be much more aesthetically efficient on mobile. Which brings me to my following factor ...

8) Do maintain mobile individuals in mind

In April 2016, Facebook reported that over fifty percent of its individual base (54.2%) access the social media network exclusively from mobile phones. That's big-- and it's exactly why it's so essential to keep mobile users top-of-mind when making your Facebook cover photo.

On mobile, a much larger part of your cover photo is blocked out due to the fact that the profile photo and the Page name get on top of the cover picture.

Allow's take a look at a real-life example. Below, have a look at just what Adobe's Facebook Page resembles in a desktop computer internet browser versus on Facebook's mobile app.

Desktop computer:


Notice that the sides of the image are cut off on mobile. Whereas your cover picture displays at 851 pixels vast by 315 pixels high on desktop, it displays only the center 640 pixels vast by 360 pixels tall on mobile phones. Take a look at this Facebook help file for additional information.

Notification, by the way, exactly how the message in Adobe's cover photo is removed on the right-hand side. While it looks best to right-align your aesthetic aspects, beware not to place essential web content thus far to the right that it obtains removed on mobile.

9) Do integrate the cover photo design with other parts of your Facebook Page

If you actually intend to get imaginative with your cover picture, try integrating its style with other parts of your Facebook Web page. You might make your account image and also cover image one large canvas, or utilize some layout elements to accentuate different functionalities of your Facebook Page.

Below are some concepts of exactly what these cover picture combinations may resemble.

Integrate your profile photo and also cover picture.

With a little creativity and also some style tweaks, you could make your profile image and also cover image appear as if they're 2 parts of one canvas. Have a look at one of Paris' cover images for a subtle but compelling means to do that.

Keep in mind: Since cover images show in different ways on mobile and on desktop computer, you'll have to pick one style to design your cover photo and account mix for. Because cover pictures are far more obvious on desktop computer, I would certainly suggest prioritizing that layout for your cover picture as well as profile image mix design.

Accentuate the buttons on right.

Adhering to the best methods discussed over, WeddingWire positions all of its crucial text to the right of their cover image-- not just accomplishing an excellent design aesthetic, however likewise drawing attention to the primary calls-to-action on the Web page: Like, Adhere to, as well as Message.

Keep in mind: While it might seem like a great idea to include directional signs like an arrowhead to get individuals to click the CTA buttons, note that those CTA buttons do not appear similarly on the mobile application. Simply puts, it could be perplexing to mobile users if you incorporate the cover photo design with the switches.

10) Do include a reduced web link in your cover picture summary that aligns with your page CTA

If you intend to utilize your cover image to sustain your page CTA, make certain your cover photo summary also includes a text CTA as well as connect to the exact same offer. By doing this, at any time people watch your cover image directly, they could access the download web link.

Ensure you shorten your web links as well as include UTM codes so you can track clicks on them. Shortening as well as tracking attributes are readily available in the HubSpot Marketing Platform and also in devices like bitly.

( If you intend to find out more about ways to compose effective call-to-action copy for your cover picture description, click here to download our complimentary ebook on developing engaging CTAs.).

11) Do pin a relevant message right below your Facebook cover image

Have you ever before "pinned" a post to your Facebook Page's Timeline? Essentially, pinning a post allows you to highlight a normal Facebook blog post on the top of your Timeline for seven days. It's indicated by a little yellow flag on the leading right of the article.

How does this associate with maximizing your Facebook cover image? Well, if you're hanging around straightening your Facebook Web page CTA, your cover image design, and your cover image description copy, you should likewise make certain to publish concerning the same thing directly to your web page, as well as pin that publish to the top of your Timeline.

In this way, you're offering individuals one very clear call-to-action when they show up to your web page (albeit in numerous different places)-- which should assist conversions.

To pin a Facebook post: Merely publish the post to Facebook, after that click the descending arrow on the leading right corner of the message as well as select "Pin to Top.".