Facebook Ad Image Size

The right facebook ad image size will depend upon the kind of advertisement you are attempting to produce.

3 basic measurements:

  • Site click advertisement: If you are developing an advertisement which contains a link the perfect image size is 1200 x 627 pixels.
  • Like advertisement: If you are promoting your page, utilize the exact same image size as your Facebook cover image: 851 x 315 pixels.
  • Occasion advertisement: Occasion advertisements likewise utilize the cover image from your occasion. The perfect size is 851 x 315 pixels.

It's not constantly essential to resize images prior to you submit them to Facebook. If you have lovely, top quality images and are producing advertisements in Advertisements Supervisor or Power Editor, you can select the location of the image you wish to utilize with the 'crop' tool (see listed below).

facebook ad image size

Select 'Crop' to resize and crop your images for the ideal facebook ad image size.

facebook ad image size

Producing Advertisement Images.

If you are fortunate adequate to have a graphic designer available, you can send them the measurements above. Always remember to inform them about the 20% text guideline (more on this listed below) and they will develop advertisement images for you.
see this page: Cost of Facebook Ads
For services on a lower spending plan, you will need to develop your very own. This isn't really as tough as it utilized to be. There are a lot of online and totally free tools you can utilize to make fantastic visuals.

1. Canva.

I'm starting to question how I endured without Canva. It's an incredible app that permits you to produce fantastic images for all your social networks within minutes.

The great feature of Canva is that you do not have to keep in mind all those advertisement sizes. You can begin dealing with among its pre-made sizing design templates.

Here are the ones you will require:
For Site click advertisements: 'Facebook advertisement'.
For Like advertisements & Occasion advertisements: 'Facebook cover'.

When you pick a size, Canva provides you great deals of pre-designed designs to deal with.

facebook ad image size

If you update to the 'Canva for Work' offering, you can produce and conserve brand name design templates on your own. This assists you stay constant and conserves time.

facebook ad image size

Aside from the style functions, Canva likewise uses stock images for usage in your developments for simply $1 a pop. This is a huge cost saving compared with a lot of stock picture websites.

The only drawback is that many individuals are utilizing Canva some images can look really Canvaesque. You can fight this by developing your very own particular design. Utilize your very own images when you can and utilize a typeface and color design that matches your service.

Divide Screening.

As a guideline, you must never ever develop simply one image for your Facebook advertisement. When you publish several advertisements to a single advertisement set, Facebook will divide test them and utilize the ones that get the very best outcomes for the rest of your project.

If you utilize Advertisements Supervisor, you can submit numerous images at the advertisement development phase and Facebook will develop an advertisement in the advertisement set for each. If you are utilizing Power Editor, you can replicate your advertisements within the advertisement set and alter the image for each replicate.


When producing images for your Facebook advertisements:.

  • Pick images that will capture your eye in the news feed.
  • Make certain you are utilizing the ideal image size for the advertisement type you are developing.
  • Usage modifying tools to boost your images.
  • Make certain you adhere to the 20% text guideline.
  • Utilize more than one image for each advertisement set.